{"product_id":"summit-event-funnel-skill","title":"Summit \u0026 Virtual Event Funnel Skill","description":"\u003ch3 style=\"text-align: center;\"\u003e\u003cstrong\u003eYour event is not the product. It is the top of a funnel, and this skill plans the whole funnel before you book a single speaker.\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eMost summits and virtual events are planned backwards: the host books speakers, builds a schedule, opens registration, then bolts on an all-access pass and hopes it sells. This skill plans the complete system before you commit to a date. Built on Monica Froese's Summit-to-Sales methodology, it takes your event concept, your audience, and your backend offer and works through six stages in order: event model selection, registration and opt-in strategy, speaker and partner recruitment with a full swipe kit spec, the email arc across pre-event, event, and post-event windows, every monetization layer from tripwire to backend pitch, and a registrant-to-revenue numbers model.\u003c\/p\u003e\n\u003cp\u003eWhat makes it different is the honesty built into every stage. It scores your situation on list size, partner leverage, backend offer strength, and production capacity before recommending a free summit, paid bundle, or hybrid model, and it names the condition under which the runner-up would win. Partner math runs on engaged reach, not follower counts. And the numbers model is interactive: you confirm every assumption before it calculates conservative, expected, and strong scenarios against your break-even line, so the projection reflects numbers you signed off on. You walk away with one complete strategy document specific enough to hand to a team member and execute without a follow-up meeting.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is a Portable Brain Skill?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA Portable Brain Skill is a plain text file, specifically a Markdown (.md) file, that you install directly into your AI account. Claude and ChatGPT both support Skills natively, built on the same open standard, so the exact same file installs in either one. Once it's in, your AI reads it automatically at the start of every relevant conversation, so you never have to re-explain your brand, your process, or your preferences again. It works like permanent memory that loads on demand.\u003c\/p\u003e\n\u003cp\u003eBecause you own the file itself, you are not locked into any platform. Install it in Claude today, in ChatGPT tomorrow, or in both at once. Your investment travels with your business, not with any single tool.\u003c\/p\u003e\n\u003ch3\u003eUse It on Any AI Platform\u003c\/h3\u003e\n\u003cp\u003eThis Skill installs directly in Claude and in ChatGPT with no conversion required. ChatGPT's native Skills support works on any paid ChatGPT plan (not available on the free plan yet), and Claude Skills work on both free and paid Claude plans.\u003c\/p\u003e\n\u003cp\u003eEvery Portable Brain Skill also includes free access to the Portable Brain Skill Extractor, a tool that converts your .md Skill file into formats for every other platform:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGoogle Gem (Gemini)\u003c\/li\u003e\n\u003cli\u003ePlain System Prompt\u003c\/li\u003e\n\u003cli\u003eProject Knowledge file\u003c\/li\u003e\n\u003cli\u003eNotebookLM format\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAccess details are included with your purchase.\u003c\/p\u003e\n\u003ch3\u003eWhat You Get\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e1 installable Portable Brain Skill file (.md format) that works in Claude and ChatGPT\u003c\/li\u003e\n\u003cli\u003eBranded instruction PDF with step-by-step setup and usage guide for both platforms\u003c\/li\u003e\n\u003cli\u003eFree access to the Portable Brain Skill Extractor to use your Skill on any AI platform\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho This Is For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDigital product creators planning their first virtual summit who want the funnel mapped before they recruit speakers\u003c\/li\u003e\n\u003cli\u003eCourse creators and membership owners who see events as list growth but have never connected one to backend revenue\u003c\/li\u003e\n\u003cli\u003eHosts of bundle events and workshop series who need partner recruitment, swipe kits, and promotion calendars handled as a system\u003c\/li\u003e\n\u003cli\u003eBusiness owners deciding between a free summit with an all-access pass and a paid bundle model, and wanting the tradeoff scored honestly\u003c\/li\u003e\n\u003cli\u003eEvent hosts who have run a summit that grew their list but lost money, and want a revenue projection with a break-even verdict this time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eThis product is not eligible for any discounts or coupon codes.\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Empowered Shop","offers":[{"title":"Default Title","offer_id":56821095465126,"sku":null,"price":49.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0450\/6592\/8870\/files\/Portable-Brain-Summit-Virtual-Event-Funnel-Skill-Day-20.png?v=1784225756","url":"https:\/\/empoweredshop.com\/products\/summit-event-funnel-skill","provider":"Empowered Shop","version":"1.0","type":"link"}